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Heads Up - August Edition

31st July, 2023

Heads Up - August Edition

COMING UP: Lucy Kennedy is back with more big-name housemates, take a different look at some of our UEFA Commercial Opportunities, we’ve an unmissable true crime drama available to sponsor and so much more! 

It’s a Win-Win! 
UEFA - In Show Competitions 
Returns this month 

Team up with Virgin Media's Television and give viewers the chance to win an incredible prize thanks to your brand. Run a highly engaging 40” promotional competition around a VMTV UEFA Europa League or Conference League game week of your choice, with 15 weeks of UEFA matches on VMTV available to choose from. Your competition will run in studio airtime - a premium non-skippable format - and in promotional airtime across Virgin Media’s four channels. (2-3 games per week). For more information on how your brand can get in on the action, email Client.Solutions@virginmedia.ie now. 

Live it up with Lucy 
Living with Lucy  
Coming this September 

The brilliant Lucy Kennedy returns for another series of Living with Lucy on Virgin Media One this September. Lucy will once again be heading off on her travels to share space, life and conversation with celebrities in their own homes. Lucy becomes part of the gang as she sleeps in the spare room, helps with shopping and joins in on family outings. With some big-name stars and characters lined up for this new series, why not bunk up with the VMS Team and talk about our series sponsorship and other commercial opportunities around this autumn favourite. 

True crime drama at its best 
This August  

Starring David Tennant, this four-part drama is based on the true story of the police investigation into the poisoning of the former Russian spy, Alexander Litvinenko. In November 2006, Litvinenko, a former KGB officer, is dying in a London hospital - poisoned by a mysterious radioactive substance. As police are summoned to take his statement, Litvinenko points his finger directly at the Russian President, Vladimir Putin. Litvinenko's death a few days later sparks an investigation into a chemical attack on the streets of London and a ten-year investigation between Britain and Russia to find justice for his murder. This is a true-crime drama at its absolute best.  

Fancy a spot on the couch? 
Gogglebox Ireland 
Returns this September   

Your favourite Goggleboxers are back this September sharing their insights, opinions and passions while enjoying the week’s best TV shows and biggest talking points! We have some exciting opportunities for your brand to get involved, including series sponsorship, product placement and VOD. What are you waiting for, speak to the VMS team today before another brand gets a seat on the couch. 

Link in with VMS for RWC 2023 
VM Link - Rugby World Cup 2023 
Starts 9th September

VM Link is VMTV’s new live engagement tool which offers brands an exciting and excellent opportunity to engage with viewers of Rugby World Cup 2023, over the course of 24 games on Virgin Media Television. VMTV is the first free to air broadcaster offering a 2-way conversation in real time. This innovative tool will drive engagement with measurable KPI’s while the nation is glued to the tournament.  For more information email clientsolutions@virginmedia.ie.  

Sponsor Six! 
The Six O'clock Show Title Sponsorship  
Available Now 

It's the show that has it all, from big name guests and nightly scrumptious culinary delights to live performances and so much more. The title sponsorship of Virgin Media Television's weeknight must watch entertainment show is now available. Hosted by Greg O’Shea & Karen Koster, this fast-paced, witty, entertainment show airs weeknights live from 6pm on Virgin Media One and is mixed with big name celeb interviews, live music, cooking, showbiz, and more. It’s the perfect mix to help target that younger audience. 

Email ClientSolutions@virginmedia.ie today and talk to the team for more information. 


Allow your brand to be the star of the show! 
Drama Sponsorship on VM One  

We love a good drama here at VMTV, and we have some unmissable series coming up across Virgin Media Television that has your brand written all over it! With our Drama Strand Sponsorship Opportunity your brand can become the star, enjoying 10’’ stings at the top and tail of each broadcast and 5’’ stings around all centre breaks. If that was not enough, you will also enjoy logo placement/stings on all on air promos. Talk to VMS today and don’t miss out on all the drama! 

Achieve your brand goals! 
UEFA Europa League Sponsorship   
New Season coming this August 

Our live coverage of the UEFA Europa League is fast becoming a Thursday night staple for Irish sport fans, and this is your brand’s opportunity to sponsor the big match action as we bring you more tasty Thursday night clashes. With some big names set to battle it out for European glory, this new season is set to be a cracker. Get your brand on the attack with our UEFA Europa League sponsorship opportunity. Email Client.Solutions@virginmedia.ie now before the final whistle.   

VMS Events Corner  
Our Love Island love in! 

A huge thank you to everyone who joined us this week for our exclusive Love Island Brunch in Macken House, we hope you enjoyed it as much as we did. It was a great morning as we got the inside scoop on Ireland life from Ex-Islanders Tasha & Andrew, and what they really thought of this year's Islanders - from the game players to the Showmancers, nothing was off the table for discussion. 

It was all done to celebrate Virgin Mobile's sponsorship of the Show across Virgin Media Television. Check out some of the pics from the morning below! 

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