Virgin Media Television reaches 1.4 Million viewers on a daily basis and 2.7 Million viewers on a weekly basis - 62% of Ireland’s TV population.
Virgin Media consists of four channels Virgin Media One, Virgin Media Two, Virgin Media Three, and our brand new channel Virgin Media Four.
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Virgin Media One leads and reflects on conversations happening all over Ireland. Our content is designed to get the nation talking; big marquee events, high quality Irish and UK dramas, and 8-10 hours of home-produced programming daily.
Virgin Media One is the number two channel in Ireland delivering an average Adults 15+ viewing share of 11.5%. The channel reaches 1.2 million viewers daily and 2.5 million viewers on a weekly basis, 56% of the potential TV population. Virgin Media One has a strong female, Dublin-based profile.
Virgin Media Two is the home of entertainment and drama. The channel’s average Adults 15+ viewing share of 3.4% makes it the fifth most watched channel in Ireland for this audience. Virgin Media Two is the fourth largest channel for Adults 15-34 audience averaging 3.7% and also fourth largest channel for the Women 15-34 audience averaging 4.2% share. Virgin Media Two reaches 587,400 viewers daily and 1.7 million viewers on a weekly basis.
Virgin Media Three gives us the variety we didn’t know we needed. The channel is the eight largest channel in Ireland with a 1.6% average share for Adults 15+. Virgin Media Three delivers a viewing share of 2% for housekeepers and Women 15+. Virgin Media Three reaches 329,100 viewers daily and 1.1 million viewers on a weekly basis.
Virgin Media Four is the latest addition to the Virgin Media Television family, launched in August 2022 and is available on Virgin Media channel 110 and Saorview channel 7.
Virgin Media Four is a general entertainment channel offering a mixture of home produced and top international content, including weekly ‘NFL American Football’ coverage and the first TV broadcast of series 1 of ‘The Group Chat’, featuring Zara King, Gavan Reilly and Richard Chambers take on the stories making the headlines.
Virgin Media Player is the app everyone needs for keeping up with all the latest and greatest that Virgin Media Television has to offer. This includes Virgin Media’s three terrestrial channels, Virgin Media One, Virgin Media Two and Virgin Media Three.
Unlike most broadcast players available in Ireland, Virgin Media Player offers a live streaming service.
Virgin Media Player is available across mobile, desktop and tablet with a range of featured content for consumers to enjoy. On an average month Virgin Media Player attracts 513,254 users with our primary audience being adults 25-44.
All Virgin Media set top boxes include a dedicated On Demand app. The app is accessed by simply selecting the on demand button on a user’s remote.
Virgin Media Television content is available for users to enjoy on their television and VOD ads are served in advance of content on all Virgin Media One, Virgin Media Two and Virgin Media Three content. Click and impressions trackers are accepted.