Spot Advertising

Television is one of the most powerful and emotive advertising platforms available. TV has unbeatable scale and reach, with the average Irish adult watching almost 3 hours of broadcaster TV every day*. Virgin Media Television reaches 3.4 million viewers every month on average and is Ireland’s largest commercial broadcaster.

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*Full year average 2020. Source: TAM Ireland, Nielsen

Spot Costs

Programme Cost Length in seconds
A Confession € 1,500 30
At Home with the Furies € 1,000 30
Baby Makers € 250 30
Beat The Chaser € 2,500 30
Blood € 2,500 30
Britain’s Got Talent € 3,000 30
Champions League € 3,500 30
Cold Feet € 250 30
Coronation Street € 3,500 30
Dancing on Ice € 2,500 30
Dancing on Ice Final € 3,000 30
Darklands € 2,000 30
Emmerdale € 2,500 30
Game Of Talents € 2,000 30
Generation Dating € 3,000 30
Gogglebox € 3,500 30
Gogglebox € 3,500 30
Graham Norton € 2,500 30
I'm a Celebrity get me out of here € 5,000 30
I'm a Celebrity get me out of here FINAL & 1st Episode € 7,000 30
Inside the K € 3,000 30
Ireland AM € 1,000 30
Islanders € 200 30
John Bishop Ireland € 1,250 30
Liar € 1,000 30
Living With Lucy € 2,000 30
Love Island € 3,500 30
Love Island Final & Opening epiosde € 5,000 30
Maura Higgins You're Joking € 500 30
Movies € 1,500 30
Movies € 1,500 30
OAP B&B € 2,000 30
Pat Kenny € 1,500 30
Prison Breaks € 2,500 30
Psychopath with Piers Morgan € 1,250 30
Saturday Night Takeaway € 3,500 30
The 6 O'Clock Show € 1,500 30
The Bodyguard € 1,500 30
The Cabins € 2,000 30
The Celebrity Chase € 1,500 30
The Masked Dancer € 2,500 30
The Restaurant € 2,500 30
The Tonight Show € 2,000 30
The Voice UK € 2,500 30
The Voice UK Final € 3,000 30
The Voice UK Semi Final € 2,500 30
This Morning Show € 1,500 30
This Morning Show € 1,500 30
Unteachables € 2,000 30
White House Farm Murders € 1,250 30
Who wants to me a Millionaire? € 2,000 30
  Half Time Out Break ROP Break
4 Games (6 Nations) € 45,000 € 38,000 € 14,000
1 Ireland game € 19,000 € 16,000 € 5,500
1 Non-Ireland game € 7,000 € 5,500 € 2,750
 
  Half Time Final Final if an Irish team is in it
Europa League € 3,500 € 5,000  
Champions League € 3,500 € 5,000  
Nations League € 2,000    
Euro Qualifiers € 2,000    
Heineken Cup Final   € 3,500 € 5,000
Heineken Cup € 2,000