Opportunity

Love Island on Virgin Media Television - Sponsorship Now Available

13th September, 2022

Think you are our type on paper? Why not couple up with Virgin Media Television & Love Island in 2023. 

Love Island Season 9 & Season 10 2023 are both available for Sponsorship

This is a sealed bid auction with the guide price for sponsorship for Season 9 & Season 10 set at €1.2M. All bids must be sent to Tara.Moran@virginmedia.ie by Friday 7th October, after which we will conclude our auction process. All bids submitted are treated as formal offers which are accepted on receipt pending close of sealed bid process. Any withdrawal of bids after submitting will be subject to normal VMS cancellation charges. For more information please contact clientsolutions@virginmedia.ie.

Love Island Sponsorship Package Includes:

Love Island UK Sponsorship:

• Approx. 47 x 60’’ episodes:
• 94 x 10’’ stings approx.
• 282 x 5’’ stings approx.
• Approx. 2 x 90” episodes:
• 4 x 10” stings approx.
• 20 x 5” stings approx.
• Final number of episodes are TBC and will be confirmed closer to the time. Please only use these numbers as a guide

Aftersun + Unseen Bits Sponsorship:

• Approx. 16 x 60’’ episodes:
• 32 x 10’’ stings approx.
• 96 x 5’’ stings approx.
• Final number of episodes are TBC and will be confirmed closer to the time. Please only use these numbers as a guide

On Air Promos:

• Logo placement on all on-air promos above 10’’ and below 30’’
• 5’’ sting attached to all on-air promos 30’’ or above

Full Digital Sponsorship Includes:

• 10’’ sting around catch-up of Love Island UK and Love Island After Sun on Virgin Media Player and Virgin Media On-Demand
• 10’’ sting on the live stream of Love Island UK and Love Island After Sun on Virgin Media Player

Publicity:

• The Virgin Media Television publicity team will work with the sponsor on a partnership announcement and photo call in advance of the show airing

Social Media Support to be Branded by Primary Sponsor:

• 1 x weekly “Highlights” video to air each week
• Exclusive “First Look” Preview clip

Additional T&Cs:

• Additional sponsorship opportunities: All other sponsorship opportunities will be offered to the client for a first refusal period of 1 week (5 working days). If the opportunity isn’t acted upon on the passing of that 1 week period, VMTV reserve the right to bring these opportunities to market outside of the competitive set of the sponsor. 
• Submitting bids: Bids submitted are treated as formal offers until the bidding process is concluded after which the successful bid will be informed.
• Withdrawal of bids: If a bid is submitted and accepted and that offer is subsequently withdrawn, a cancellation fee will apply in line with our standard AB deadline cancellation fee charges.  

FAQs:

Q. Will you consider bids for just Love Island Winter or just Love Island Summer? A. Yes, all bids will be considered. We have said our preference is a brand who takes both as it is cleaner for the viewer but we are open to having two different series sponsors on board.

Q. Can multiple brands within a portfolio take the sponsorship and rotate the creative? A. Yes, that is possible and we are open to working with a brand portfolio on this. One brand could sponsor it also and change their creative multiple times throughout. We will work with our sponsor on this to ensure the experience is positive for the viewer.

Q. Can we include additional commercial requirements in our bid like brand licensing or supporting spot or VOD elements? Yes, we will consider all bids. Brands are allowed to submit bids with terms and conditions they want to include at the price offered. Over complicating the bid submitted could run the risk of losing out in favour of a bid at same level with fewer constraints.

Q. How many weeks will each series run for? A. It is expected that the winter series will run for the standard 5-6 weeks and summer will run for the newer longer format of 8 weeks. These lengths are a guide and could be subject to change.

Have some more questions? No problem, simply reach out to ClientSolutions@virginmedia.ie today and we can answer all your questions on this exciting opportunity.