ShowPal? reaches Number 1 on the App store with over 15,000 downloads.

TV3 GROUP RELEASE                                                                               

IMMEDIATE: Tuesday 22nd October 2013.

ShowPal™ reaches Number 1 on the App store with over 15,000 downloads.

Since its launch last Thursday, TV3’s new second screen companion app ‘ShowPal’ has achieved an average of 3.5k downloads per day.

There’s just six days left to enter ShowPal’s €10,000 giveaway competition. The closing time for entries is midday Monday October 28th

Ireland’s first TV viewing companion app, ShowPal™ is proving a huge hit with viewers. Over 15,700 people so far have downloaded the new app catapulting it to Number 1 in the top 25 free entertainment apps in the App store, putting it ahead of apps like RTE’s Player app and Netflix. ShowPal is also currently in the top 3 of the best overall ‘free to download’ apps, and is now well on its way to achieving its target figure of 30,000 downloads in just two weeks.

ShowPal™, which officially launched to the public last week, delivers the perfect mix of content and interaction while keeping viewers in the loop on the social media buzz around their favourite shows. ShowPal's innovative use of audio watermarking technology means that the app always delivers relevant content, gaming, advertising and social elements to viewers at exactly the right time.

Stephen Grant, TV3 Group Director of Online, and Head of ShowPal, said: “We are delighted with the response to ShowPal so far. Using ShowPal while watching your favourite TV3 show, whether that’s Celebrity Apprentice or The Great Irish Bake Off, enhances your viewing experience like nothing else. The app cleverly knows what you want and offers you real time information that’s relevant to you at that particular moment, keeping you up-to-speed on everything. It’s effectively a one stop shop for all the information you require while watching your favourite shows. We’re receiving great feedback from viewers including ways in which we can expand on the current service which is hugely exciting.”

TV3 is also encouraging viewers to get downloading and using ShowPal, especially over the next six days, to be in with a chance of winning a whopping €10,000. To celebrate the launch of ShowPal, the broadcaster is giving away the cash prize to one lucky user of the app, but, with a closing date of 28th October, time is running out! To be in with a chance to win, all viewers have to do is download the app and collect one simple clue! Closing time for entries is midday on Monday 28th October. For more information see ‘Notes to Editor’.    

More about ShowPal

ShowPal™ uses technology from Irish second screen developers Axonista to enable TV3 to proactively deliver viewers rich and related content and information around the show they are watching – from related Twitter feeds, interesting and useful links to articles, celebrity profiles, facts and info, to offering the viewer products associated with the programme they are watching, adding a layer of enjoyment, engagement and information to enhance the viewing experience, and ultimately bring people closer to the shows they love.

Whether the viewer is watching their favourite soap, movie, current affairs programme or football match, ShowPal invites them to explore additional engaging content like locations, character and panellist profiles, interactive maps and family trees as well as giving them access to exclusive interviews, behind-the-scenes perspectives, teasers and schedules of upcoming programmes. ShowPal™ also allows viewers to interact with their favourite shows and have their say with quizzes, games, voting and polls and even click to buy products featured in specific shows like ‘Xposé’.

ShowPal™ is FREE for viewers to download and use and is available on iPhone and iPad. It will launch on Android devices in Spring 2014. For more information about the app itself, visit www.getshowpal.com

Images have been sent to your picture desks. Images also available on request.

See ‘Notes to Editor’ for more information on ShowPal’s €10,000 giveaway.

ENDS