Virgin Media Television Limited Cookie Policy

This is the cookie Policy of Virgin Media Television Limited, for the cookie policy of our affiliate Virgin Media Ireland Limited please click this link

Our Cookies are here to help:

Cookies are little files that websites put on your device to make visits quicker, easier and more relevant. Some cookies are essential for websites to work and others remember things about you to give you a better, more enjoyable experience online.

We place cookies on your computer to help us give you the experience you expect. By continuing to use our website, you’re agreeing to our use of cookies. Alternatively, you can manage them in your browser settings.

Some cookies are deleted when you close down your browser. These are known as session cookies. Others remain on your device until they expire or you delete them from your cache. These are known as persistent cookies and enable us to remember things about you as a returning visitor.

Our cookies and what they do for you:

Technical Cookies

Without these cookies and similar technologies, our website won't work properly. They help you move around the website and do things you've specifically come to the website for, like viewing content. An example of technical cookies are session cookies. These are used to maintain your access to our website when you are logged on. Session cookies are automatically deleted when you close your browsing session, or when you log out. Another example of a technical cookie is one that exists to register with the Virgin Media Player. This cookie stores your log in details so that when you come back to the Virgin Media Player and enter your log in details, you can access your Virgin Media Player account. You can disable them using your browser but this may in certain cases affect the functionality of the website.

What they do:

Certain cookies and other similar technologies are used to remember selections you’ve made that change the way the site behaves or looks for you.

-        Remember any settings you've applied, such as layout, text size and preferences

-        Remember if we've already asked you if you want to fill in a survey so that we don't keep asking you

-        They show you when you're logged in to the website

-        They can be used to share information with any partners who provide a service on our website. The information shared is only used to provide the service, product or function and not for any other purpose


Analytics Cookies

These cookies let us know how our website is performing and to understand which parts of it are the most popular and any error pages that occur. We use this information to improve our website.

What they do:

Give us an overall picture of how people use our website by telling us things like the number of visitors to each page and what people do on the page, like which links they click on.

3rd Party Advertising and 3rd Party Social Cookies

Virgin Media Television's online services are funded entirely from advertising and our partner advertisers set cookies to help them in delivering ads to the site. Adverts often contain cookies and related ad technology that is placed by third party partners such as ad servers, ad agencies, ad network providers and research firms. These partners use the browsing information collected from these cookies to help show other advertisements that are relevant to you while you're accessing our information. This information about your browsing activity may be grouped with information about what is being accessed by other users, into interest groups, and then used to show you advertisements based on those interests. Similar type cookies are used to limit the number of times you see an advert, as well as help measure the effectiveness of advertising campaigns. Virgin Media Television also use cookies, web beacons and similar technology to deliver targeted advertising about Virgin Media Television services on third party websites.

Targeting cookies recognise which parts of the website are interesting to you and to show you pages and adverts we think you'll like. You can control whether or not these cookies are used, but preventing them may stop us from offering you some services. Some of these cookies are managed by third parties, and you may alternatively use the third parties' own tools to prevent these cookies.

Where we have integrated social media sites into our Virgin Media Television online services, those partners sometimes set cookies. Please note if you visit Virgin Media Television on social media sites, the cookies policy of that social media site will apply.

What they do:

These cookies collect information about your browsing habits to make advertising relevant to you and your interests. They allow us to deliver content and marketing communications tailored to your interests based on information from your visit.

How to manage cookies:

If you would like to know more about cookies then we suggest you visit: which has useful information about cookies and also provides a guide for opting out/changing your cookies preferences. For your ease of use we’ve also included links to all the “Help” sections of the major browsers.

Click on the link of the browser you use to opt out/change your cookies settings:

Standard Browsers
Google Chrome:
Mozilla Firefox:
Windows Internet Explorer:

Browsers for Portable Devices

Blackberry: /Turn_off_cookies_in_the_browser_60_1072866_11.jsp
Safari iOS:

Alternatively, should you use a different browser than those listed above, you can opt out of cookies by going into the “options” section of your browser and changing your privacy settings relating to cookies.

Still unsure about what this means for you? If wish to know more about your privacy rights then we suggest you read our privacy policy that can be found here. [link to privacy statement] Details on how to contact us should you wish to know more can also be located in the privacy policy.


While we may make changes to this Cookie Policy from time to time, we will publish any updated version on our website, and we will take steps to inform you in advance of any material change that may affect the services that you have subscribed to.

List of third party cookies:

We will keep this list as up to date as possible.


DomainSession CookieNameDescription
virginmediatelevision.ieN_ga, _gid, _gat, _gac_*, uses Google Analytics to track anonymized usage statistics for the site. This helps us to know which pages are most popular, how many people visit the site each day and so on. Google provides more details on how these cookies are used here:
.www.virginmediatelevision.ieNintercom-*If you create a Virgin Media Player account we provide a limited amount of your information (such as sign-up date and some personal information like your email address) to Intercom, Inc. (?Intercom?) and utilize Intercom to collect data for analytics purposes when you visit our website or use our product. We may also use Intercom as a medium for communications, either through email, or through messages within our product(s).
Site Cookies

DomainSession CookieNameDescription
virginmediatelevision.ieYX-Mapping-* is hosted and served by multiple web servers for purposes of load balancing and reliability. This cookie is used to help the load balancer to know which server you are currently using and for no other purpose. is built using a web technology called PHP which sets this cookie for all browsing sessions.
www.virginmediatelevision.ieN3player_cookieAcceptedUsed to indicate that a user has clicked to close and accept the cookie notice to avoid it being show on subsequent visits.
www.virginmediatelevision.ieY3p_slh, tv3_home_slhIndicates that a user has been shown the current lead promotional graphic
.www.virginmediatelevision.ieNG_ENABLED_IDPS, G_AUTHUSER_HUsed as part of the Google login mechanism uses the Ooyala Video Platform to deliver video content which requires this cookie.
www.virginmediatelevision.ieNtv3_consentCookieAcceptedUsed to indicate that a user has clicked to Accept & Close the latest consent notice.
3rd Party Social

DomainSession CookieNameDescription
.twitter.comN* uses elements from throughout the site which set cookies that can be accessed by
.facebook.comN* supports Facebook login and sharing which sets cookies that can be accessed by
.google.comN* supports Google search and login which sets cookies that can be accessed by

DomainSession CookieNameDescription
www.virginmediatelevision.ieNGED_PLAYLIST_ACITIVITY, uuid, MFADUser, _ascv, _cscv, _lscv, _mscv, _apcv, _cpcv, _lpcv, _mpcv, _spcv, uses a video advertising component from Converge Digital and InSkin Media on some article pages. This component sets these cookies. InSkin provide more details about their cookies here uses Google's DFP for display and management of ads. Google provides more details on how thee cookies are used here: