Aldi to BAN under 16’s from buying this product

19th Jan 18 | News

The ban will come into effect from March 1st this year

Aldi Ireland has banned the sale of high-caffeine energy drinks to customers under the age of 16.

The budget supermarket has become the first retailer to introduce a ban on high-caffeine drinks to persons under the age of 16 as a result of growing concerns about energy drink consumption among young people.

According to the, the ban will come into effect on March 1st.

Anyone who wishes to purchase soft drinks that contain more than 150mg per litre will be asked to prove their age in all of Aldi’s 130 Irish stores.

Finbar McCarthy, Group Buying Director at Aldi Ireland, said: "We are introducing this age restriction in response to growing concern about the consumption of energy drinks among young people."

A report from Safe Food previously recommended that stimulant and high-caffeine drinks be labelled to indicate they are not suitable for pregnant women, persons under the age of 16 and anyone sensitive to caffeine.

The report also praised changes in labelling on drink products that contain more than 150mg of caffeine per litre to be marked as having ‘high caffeine content’.